AI Overviews, GEO and AEO acronyms, regulatory reform: organic search shifts every month. We document what's changing here, with the same rigor we bring to our client work. No filler: facts, figures, and their SEO consequences.
Google is forcing French sites to choose before September 23: stay in AI Overviews or opt out. Search Console mechanics, CTR data, and our recommendation.
AI SEO July 2, 2026
Read the article →Mistral runs its own index and two crawlers you need to allow. The AFP factor, the robots.txt checklist, and the levers to become the source France's AI cites.
AI SEO July 2, 2026
Read the article →60% of searches now end without a click: visibility is migrating into AI answers. The formula, the prompt panel, the 2026 tools, and a complete measurement protocol.
Methodology July 2, 2026
Read the article →Google counts; it doesn't read. The contextual density formula, two baker sentences that make the whole thing click, and why it isn't keyword density.
Methodology June 12, 2026
Read the article →The French AI search market hasn't settled on its vocabulary. A decoder ring for the acronyms, and what actually matters behind the buzzwords.
AI SEO June 11, 2026
Read the article →Still no French license for online casino. A regulatory status report, and what operators and affiliates should conclude from it for their SEO.
iGaming June 11, 2026
Read the article →The 2026 Ahrefs study measures -58% clicks for position 1 under an AI Overview. Google says France gets them this summer (June 29 agreement): three workstreams, fast.
AI SEO June 11, 2026
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